Level Up Your Donor Engagement
Your supporters spend more than three hours per day on their mobile devices and many additional hours online—and during that time, there is constant competition for their attention. How do you break through that noise with your messages?
RNL Digital Engagement Centers allow you to reach donors with the right message at the right time, in a way they want to interact. Through calling, text, video, and email, you maximize the power of mobile engagement to build connections with donors no matter where they are.
How RNL digital engagement personalizes outreach to optimize donor engagement
Today’s donors decide when and how they want to engage. That’s why an agile strategy triggered by what your supporters are doing right now is crucial.
The RNL Digital Engagement Center makes that possible through advanced analytics help you target donors and deliver a personalized experience across channels.
Using advanced analytics to create personalized, omnichannel communications
1. PROSPECT POOL
Think about how varied your prospect pool is. How do build stronger interactions with donors who have different interests, history with you, and preferences—and at a scale your institution can manage?
2. ADVANCED ANALYTICS
RNL Advanced Analytics used with RNL Digital Engagement Centers identifies the right prospects to contact and the messages and channels that will likely resonate with them, as well as identifying those who are not ready for contact and will need additional engagement.
3. PERSONALIZED OUTREACH
You can then tailor your omnichannel outreach so you deliver the right message through the right sequence of channels, increasing engagement and ultimately fundraising results.
See all the details in a free guided walkthrough
RNL Digital Engagement Centers give you the advanced analytics, omnichannel outreach, and remote flexibility you need to engage more of your donors today. Find out all the details of how it works during a free walkthrough.
4 ways RNL Digital Engagement Center maximizes donor engagement
Advanced analytics maximizes contacts and your ROI
Use built-in analytics to target the right donors at the right time with the right message, increasing affinity, likelihood of making a gift, and your chance of reaching your constituents.
Manage ambassadors and make contacts from anywhere
Engagement can happen from wherever your ambassadors are today. Manage, monitor, and coach ambassadors from anywhere to maximize flexibility, and ensure your program won’t be interrupted.
Calls get through with RNL Visual Caller ID and Whitelisting
Industry-leading call support technology shows your logo on mobile devices when you call and navigates constantly changing spam blocking barriers.
Full-stream engagement across channels
Deliver personalized messages to donors on the devices they use daily. Triggered texts and emails complement calling. Personalized videos can thank donors and promote events and key campaigns.
The new standard for donor engagement
All RNL managed programs are moving to the Digital Engagement Center model right now, and we are ready to onboard new partners. To level up your donor engagement to the full digital engagement experience, contact RNL today. Our experienced consultants can help design a program to meet your strategic needs.
Multiple deployment options
- On-campus or remote deployment with your ambassadors
Multiple uses and benefits across campus
- Annual giving
- Leadership gifts
- Event support
- Major and planned giving identification
- Care calls
- Survey calls
- Enrollment outreach to prospective students during the admission cycle
Remote Engagement means you can manage outreach from anywhere
With Remote Engagement, you can manage your engagement ambassadors from campus or remotely, while they can also conduct their outreach from call centers or remote locations. It allows you to minimize disruptions and maintain donor engagement.
Learn more during our free webinar
The Digital Engagement Center Revolution
See how you can take donor engagement to the next level with a solution built for the smartphone era. During this webinar, you’ll learn:
- How you can manage your donor outreach solution remotely.
- How advanced analytics can power a more targeted, personalized, and efficient engagement program.
- Ways you can tailor calling, texting, email, and personalized video engage more donors and produce more gifts.
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