How do the best graduate and online programs consistently hit their enrollment goals? By guiding every decision with the right data that reveal the right strategies that deliver the highest ROI for every dollar spent.

That’s why more institutions guide their decisions and boost their enrollment with RNL Market Research and Insights.

RNL provides the complete picture of what is driving enrollment and the true enrollment potential of your programs:

• Which programs and skills are in demand by students and employers?
• How capacity does the market have to grow enrollment for specific programs?
• Which prospective students should you engage to maximize enrollment and revenue?

Make your programs more appealing, competitive, and profitable with the right market research

1. Maximize ROI by prioritizing large numbers of programs and focusing your resources more strategically.
2. Reduce enrollment drag by sorting programs that may be interesting to stakeholders, but with little demand among prospective students or employers.
3. Capitalize on market demand by determining whether a program should be offered in the classroom or online.
4. Perfect your program pitch to prospective students with messaging that resonates with them and drives their enrollment decisions.
5. Demonstrate value by leveraging real-time employment trends for each each program.

ENVIRONMENTAL SCAN

Provides a “30,000 foot” look at the current state of the market in your region for each of the subject (program and level) of interest.

COMPETITOR ANALYSIS

Delivers a “10,000 foot” detailed look at how specific existing high performing programs in each subject of interest is configured and positioned in the market.

AUDIENCE ANALYSIS

Studies those who enroll in your programs and those who do not, analyzing where these two components of your audience converge and diverge—with recommendations about what can be done to convert more students