RNL Major and Planned Giving Solutions
What if you could DOUBLE your productivity for major gifts and planned gifts?
Major and planned gifts are your most important resource. But many institutions have a productivity problem when it comes to major gifts—and 8 of 10 institutions want to boost their major gift officer productivity to address issues such as:
- Fewer than 1 in 4 visits lead to a major gift within one year.
- Gift officers average less than 80 visits per year.
- At most institutions, 20% of major gift officers are new in any given year.
- At many institutions, less than 50% of assigned prospects receive a visit each year from a major gift officer.
Now there is a research-backed solution to overcome these challenges and bring in more big gifts.
RNL Major and Planned Giving:
A Breakthrough in Major and Planned Giving
RNL Pipeline Builder
Nothing bogs down major gift productivity like having to spend so much time qualifying prospects and not enough engaging the right donors. RNL Pipeline Builder identifies and connects you with the best prospects, providing a deep pool of top-rated major and planned giving donors who have the wealth and affinity that produce more major gifts.
Have a gift officer leave? Need to get a new gift officer off to a fast start? RNL Coverage ensures you don’t miss a step by providing 100% coverage of assigned prospects, plus new prospect qualification to help new gift officers hit the ground running.
6 ways RNL Major and Planned Giving Maximizes Productivity
|1. Intelligent analytics qualify prospects by wealth and affinity.||2. Donor warming through multiple channels increases contact rates and interest.|
|3. 1-on-1 conversations engage donors and secure meetings.||4. Automatic scheduling gets meetings with qualified donors on a gift officer’s calendar.|
|5. Insightful handoff gives gift officers the information they need to close.||6. Ongoing training maintains gift officer productivity and success.|
Free white paper
Making Major and Planned Giving More Productive
Read this 8-page white paper to learn how you can ramp up productivity and connect with more qualified donors.