Drive traffic to your college website through
best practices for search engine optimization (SEO)
When you search for something online, how many pages of search results are you willing to examine? The first? Two pages at most?
Prospective students examining your college website are no different. When they search, they want to see immediate results. If your SEO strategies don’t land you at or near the top of search engine rankings, you’re going to lose valuable clicks and even more valuable potential students.
Increase website traffic and analyze SEO from your competitors with higher education SEO consulting
Search engine optimization gives them valuable content on your college website the best chance to actually be seen by prospective students. Through our higher education SEO consulting, you will learn the best strategies for helping you:
- Improve the overall search engine ranking position of your college website.
- Analyze the SEO of your top competitors.
- Increase search engine ranking positions for specific academic program pages.
- Identify the most popular keywords and phrases that are aligned with your enrollment and academic program goals.
- Write compelling website copy that appeals to search engines and prospective students.
- Ensure that you are using the most effective, up-to-date SEO practices.
See how higher education SEO consulting work for college websites
See before-and-after examples of SEO strategies and learn how you can dramatically increase the search engine performance of your key web pages. You’ll see exactly how SEO consulting can make a dramatic impact on search rankings.
Free download: SEO 101 for Higher Education
• Prioritizing pages for optimization
• Writing web content with SEO in mind
• Using data to guide strategies
Did you know that Google uses more than 200 parameters to determine which website pages reach the top of search engine results? How can you better influence these parameters and move your campus web pages higher in the rankings?
Find out with a complimentary SEO Overview Assessment. We will analyze the most influential search engine parameters and make recommendations for strengthening your search engine ranking position.
Strategy Roadmap Solutions
RNL Digital Marketing and Creative Services
Drive online engagement and build connections that produce great enrollment results.
RNL Comprehensive Consulting for Student Recruitment, Retention, and Financial Aid
Make your enrollment efforts more effective and efficient—from awareness to financial aid awarding to graduation.
RNL Strategic Enrollment Planning
Ensure long-term enrollment success and fiscal health by aligning your institution’s fiscal, academic, co-curricular, and enrollment resources with its changing environment.
RNL Market Research
Guide your enrollment decisions with solid research and data on academic demand, price sensitivity and cost, and other key areas.