Friday update: Giving Days and #GivingTuesday

Female donors gave slightly smaller average gifts than men, but they participated in greater numbers and generated 61 percent of all dollars raised on last year’s day of philanthropy, according to a new study by Indiana University researchers.

According to data reported by Blackbaud, Giving Tuesday 2017 has yielded at least a 28% increase in online giving over 2016 campaigns. In 2016, Giving Tuesday yielded over 168 million in donations….

For Giving Tuesday 2017, more than $270 million was raised from an estimated 1.64 million gifts. That’s an impressive total, but now what? How do institutions continue to raise the bar next year and the year after that?  The answer is to continue to infuse innovation in your fundraising strategy to more effectively engage and inspire your donors…

One of the most crucial days in a nonprofit organization’s fiscal year happens the Tuesday after Thanksgiving. An annual event, which is recognized as “#GivingTuesday,” was created in 2012 by the Belfer Center for Innovation and Social Impact at the 92nd Street Y to celebrate and encourage charitable giving…