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Giving Day Success at Illinois State University


Giving days have been incredibly popular, with both institutions and their donors, in higher education. These one or two day events allow you to rally the entire campus community behind the giving experience, and capture the attention of donors with great content, challenges, matches, and ambassadors. Illinois State University is a perfect example—they’ve had great giving days, and their strategy has evolved over the years. Shad Hanselman and I talked with Jillian Nelson and Van Miller from ISU to break down their giving day success and get advice on how you can amplify your giving days.

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