Join us at the 2022 RNL Advancement Innovation Summit
Join us for two days of insights on how we can maximize donor engagement, increase fundraising results, and provide a better experience for our supporters. This annual, online event has brought together over 1,000 fundraisers annually, across annual giving, alumni relations, engagement, and major/planned gifts.
This conference is much more than ‘show and tell.’ At this data-driven and action-focused event, you’ll get real insights and strategy you can use immediately to maximize your fundraising results.
More information along with the summit agenda will be posted within the coming weeks.
A full agenda will be available soon, and planned sessions topics led by your advancement peers include:
- Building a Team in the New Normal of the Great Upgrade
- Where Major Gifts Start: The Future of the Donor Pipeline
- Key Strategies for Omnichannel Engagement: Calling, Texting, Video and Digital
- AI-Driven Engagement with Personalization at Scale
- New Giving Trends: Crypto, DAFs, Giving Circles and More
- Online Giving Optimization Including Paypal, Venmo and the Digital Wallet
- New Strategies for Giving Days, Crowdfunding and Student Ambassadors
- Lifetime Engagement Metrics and Strategies
- Key Tools to Maximize Volunteer Success
- Listening to Your Donors to Create Actionable Personas
- Reducing Friction and Building a Better Donor Experience
- Talking About Long-Term Fundraising ROI With People Who Are Barely Listening
Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst.
Dr. Berger is a world-renowned expert on change, word of mouth, influence, consumer behavior, and how products, ideas, and behaviors catch on.
He has published over 50 articles in top‐tier academic journals, teaches Wharton’s highest-rated online course, and popular outlets like The New York Times and Harvard Business Review often cover his work. He’s keynoted hundred of events, and often consults for organizations like Google, Apple, Nike, and the Gates Foundation.
Louis Diez is an expert in annual fund development, digital fundraising, and engagement strategies. He currently serves as the Executive Director of Annual Giving at Muhlenberg College and hosts the Donor Participation Project.
The Donor Participation Project (DPP) convenes fundraising professionals who are concerned about the nationwide decline in donor participation (20 million US households lost between 2000-2016), and who believe this can be reversed by changing our fundraising practices. The DPP brings together fundraisers who want to learn from peers who are moving the participation needle.
Of varied interests, Louis holds an MBA from CUNEF, a PhD in Business Administration from Universidad Rey Juan Carlos (both in Spain), and an MM in Music Performance from the University of TN.