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White Paper: Why Reinventing Fundraising in Higher Education Is Imperative for Its Survival

Read how you can succeed in a rapidly changing landscape for higher education fundraising

Download Why Reinventing Fundraising in Higher Education Is Imperative for Its Survival

Higher education fundraising white paper Increased pressures across a more complex and challenging landscape demand that colleges and universities take a new approach to fundraising. As overall enrollment numbers decline, student retention is stagnant, and traditional revenue sources are no longer predictable, individual support for higher education fundraising is more important than ever to ensure financial stability and long-term growth.

But just as higher education leaders are looking to advancement to close the funding gap, those on the fundraising front line are facing their own set of serious challenges. Alumni participation and individual giving to institutions are declining, and the public has raised questions about the value of higher education. Simultaneously, foundations and gift officers are being asked to raise much more—with either flat or only minimally increased budgets.

Fundraisers need to do much more with the limited resources they have. In this setting, perhaps the harshest reality of all is this: traditional, “tried-and-true” methods won’t be enough to address new challenges in higher education fundraising or the increased demands on advancement professionals.

Download this white paper and learn about:

  • 3 core challenges facing higher education fundraising
  • 3 essential concepts that higher educatin fundraisers must embrace
  • How to engage the right donors at the right time, with the right message, through the right channels

Download Why Reinventing Fundraising in Higher Education Is Imperative for Its Survival

 

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