2015 E-Expectations ReportWhat are the online expectations of today's college-bound high school students?
In the 10 years since the first E-Expectations study, technological innovations have radically altered the college search process and how students interact with campuses. How have these changes impacted e-recruitment today?
The 2015 E-Expectations Report details the preferences and expectations of high school juniors and seniors, including:
- The increasing use of mobile devices during the online college search process
- Changes in student receptivity to text messages
- Which types of page links and photos they are drawn to
- Their attitudes toward email, social media, webcasts, and other digital interactions.