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RNL Demand Builder

Launch compelling college student search campaigns that generate genuine interest from the right students
RNL Demand Builder provides strategic college student search campaigns that build a pool of interested students followed by extended engagement to maximize application and enrollment rates.

Institutions are looking to break through the competitive enrollment environment to find students who are genuinely interested and likely to enroll.

RNL Demand Builder provides strategic college student search campaigns that build a pool of interested students followed by extended engagement to maximize application and enrollment rates.

  • IDENTIFY where to find the right students through predictive modeling and advanced analytics.
  • PREDICT affordability issues so students receive targeted financial aid communications that address their concerns about cost early in the search process.
  • NURTURE genuine student interest through strategic marketing campaigns that amplify your institutional brand and personally relate to today’s students.
  • ENGAGE students by communicating across multiple channels to reach them wherever they are—on their phones, on social media and web pages, in their email, or opening their mail.

 

How RNL Demand Builder benefits campuses nationwide

50% OF ADMITTED STUDENTS
come from student search, providing greater enrollment returns on their search investment


4-CHANNEL MARKETING CAMPAIGNS
deliver optimal yields compared to other search programs

7-POINTS HIGHER
freshman-to-sophomore retention rate after students become engaged in our personalized search campaigns

 

6 components to generate genuine interest from the right students

Roll over the icons below to learn more

College Student Demand Building: Predictive ModelingStudent Search Predictive Analytics College Student Demand Building: Creative student communicationsAward-Winning Creative
College Student Demand Building: Inquiry  Targeting and Engagement CampaignsReal-Time Inquiry Targeting and Engagement Campaigns
College Student Demand Building: Email, Direct Mail, and Phone OutreachPersonalized and Targeted Email, Direct Mail, and Phone Outreach
College Student Demand Building: Marketing Strategy, Recruitment Consulting, and TrainingMarketing Strategy, Recruitment Consulting, and Training  
College Student Demand Builder: Digital AdvertisingDigital Advertising with RNL Digital Dialogue

 

Contact UsFREE GUIDED TOUR

Ask for a free guided tour of RNL Complete Enrollment and speak with
our enrollment management experts on finding the ideal strategy for your institution »

 

2018 Research Report

2017 Marketing and Student Recruitment Report of Effective Practices

2018 Marketing and Student Recruitment Report of Effective Practices

What are colleges and universities doing to engage and enroll students? How do they rate the effectiveness of those strategies and tactics? Read our in-depth report to benchmark your campus against other institutions and discover opportunities for even greater enrollment success.

 

Download now »

Additional solutions for Building Demand

RNL Adult Learner, Online Learner, and Graduate Student Enrollment Solutions
Drive enrollment with precise personalization and multichannel marketing that resonates with these growing populations.

RNL Student Journey
Create a self-directed enrollment experience for prospective students with this trailblazing approach to the college search process, one that is more relevant, timely, and compelling to students and parents.

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