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RNL Demand Builder

Launch compelling college student search campaigns that generate genuine interest from the right students
RNL Demand Builder provides strategic college student search campaigns that build a pool of interested students followed by extended engagement to maximize application and enrollment rates.

Institutions are looking to break through the competitive enrollment environment to find students who are genuinely interested and likely to enroll.

RNL Demand Builder provides strategic college student search campaigns that build a pool of interested students followed by extended engagement to maximize application and enrollment rates.

  • IDENTIFY where to find the right students through predictive modeling and advanced analytics.
  • PREDICT affordability issues so students receive targeted financial aid communications that address their concerns about cost early in the search process.
  • NURTURE genuine student interest through strategic marketing campaigns that amplify your institutional brand and personally relate to today’s students.
  • ENGAGE students by communicating across multiple channels to reach them wherever they are—on their phones, on social media and web pages, in their email, or opening their mail.

 

How RNL Demand Builder benefits campuses nationwide

50% OF ADMITTED STUDENTS
come from student search, providing greater enrollment returns on their search investment


4-CHANNEL MARKETING CAMPAIGNS
deliver optimal yields compared to other search programs

7-POINTS HIGHER
freshman-to-sophomore retention rate after students become engaged in our personalized search campaigns

 

6 components to generate genuine interest from the right students

Roll over the icons below to learn more

College Student Demand Building: Predictive ModelingStudent Search Predictive Analytics College Student Demand Building: Creative student communicationsAward-Winning Creative
College Student Demand Building: Inquiry  Targeting and Engagement CampaignsReal-Time Inquiry Targeting and Engagement Campaigns
College Student Demand Building: Email, Direct Mail, and Phone OutreachPersonalized and Targeted Email, Direct Mail, and Phone Outreach
College Student Demand Building: Marketing Strategy, Recruitment Consulting, and TrainingMarketing Strategy, Recruitment Consulting, and Training
College Student Demand Builder: Digital AdvertisingDigital Advertising with RNL Digital Dialogue

 

Contact UsFREE GUIDED TOUR

Ask for a free guided tour of RNL Complete Enrollment and speak with
our enrollment management experts on finding the ideal strategy for your institution »

 

2017 Research Report

2017 Report: High School Counselors and Their Role in College Planning

High School Counselors and Their Role in College Planning

Read this report to see the impact, views, and communication preferences of today’s high school counselors as they advise students on their college choices. This research was sponsored by Ruffalo Noel Levitz, NAIA, and CampusESP, in partnership with the American School Counselor Association.

 

Download now »

Additional solutions for Building Demand

RNL Student Journey
Create a self-directed enrollment experience for prospective students with this trailblazing approach to the college search process, one that is more relevant, timely, and compelling to students and parents.

RNL SMART Approach®
Qualify student names before you purchase them and shape your class precisely using a database of more than 5 million student names.

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