fundraising

Charitable giving tops $400 billion

Brian Gawor

Vice President of Research

June 13, 2018

Charitable giving report now available from Giving USAThis year’s Giving USA 2018 report revealed that U.S. charitable giving exceeded $410 billion. Some highlights:

  • Personal giving increased by 5.2 percent, the same amount as the overall increase.
  • Corporate giving rose by 8 percent, on the back of tax reform and strong corporate profits.
  • Giving to foundations increased by 15.5 percent. A strong contributor to this was contributions to donor-advised funds. Education continues to receive the highest portion of donor-advised fund-distribution giving.
  • Giving to education increased by 6.2 percent, adjusted to a 4 percent increase with inflation. Alumni drove much of this increase.

You can purchase and download the full report at Giving USA.

For higher education institutions, you can compare your donor, alumni participation, and dollar results with our no-cost benchmarking reports. Request one today, and a RNL consultant will share the latest insights and strategy with you.


About the Author

Brian Gawor serves as vice president and is a member of the RNL Fundraising Consulting team. Brian’s focus is research and strategy to help propel the results of RNL clients. He also hosts the popular...

Read more about Brian's experience and expertise

Reach Brian by e-mail at Brian.Gawor@RuffaloNL.com.


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