Sarah S. Keating

Associate Vice President

Sarah Keating, Executive ConsultantSarah Keating offers more than 20 years of experience as an enrollment manager. Her areas of expertise include strategic enrollment planning, marketing and communications, web management, and international student recruitment.

Ms. Keating previously served as vice president for enrollment and marketing at Keystone College (PA). She played a key role in the college's strategic enrollment planning and goal setting, and was responsible for traditional and adult student admissions (including two remote centers), financial aid, marketing and communications, the college's website, orientation, and public relations. She also managed territories, on-campus recruitment events, orientation programs, and developed the college's enrollment plans for international students. In addition, Ms. Keating played a key role in transitioning Keystone College from a two-year to a four-year institution. During her tenure at Keystone, enrollment more than doubled.

Ms. Keating has consulted with a variety of institutions on annual recruitment and marketing plans, communication management, search strategy, financial aid management, predictive modeling, and application generation. Her clients have included Broome Community College (NY), College for Creative Studies (MI), Goshen College (IN), University of California, Santa Cruz (CA), Slippery Rock University (PA), Daemen College (NY), and University of the Sciences (PA).


Ms. Keating has an MA in higher education administration from the University of Nebraska and a bachelor's degree from Colby College (ME).

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