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Colleen Murphy

Associate Consultant

Noel-Levitz associate consultant Colleen MurphyColleen Murphy offers nearly 20 years of experience in higher education, marketing, and advertising. She consults for Ruffalo Noel Levitz from her position as vice president for enrollment at Cornell College (IA).

Previously, Ms. Murphy served as vice president for marketing and enrollment management at Ashland University (OH), where she had responsibility for marketing, student recruitment and admissions, financial aid, and student retention. During her first year, applications increased 19 percent, with an additional 7 percent increase in her second year, while average standardized test scores and grade-point averages of incoming freshman classes also increased. 

Prior to that position, Ms. Murphy served as vice president for enrollment and marketing at Harper College (IL)—a major community college serving more than 40,000 students. During her tenure there, Ms. Murphy oversaw marketing services, admissions, registration, financial aid, and business outreach organizations. She managed the college's integrated marketing communications efforts, including electronic, print, radio, and broadcast marketing. Under her leadership in enrollment management and marketing, the Harper College increased enrollment by 25 percent in five years and contract training revenue by 171 percent.

Ms. Murphy was also director for planning and marketing at Aydlotte & Cartwright, a marketing agency serving the healthcare and higher education industries. While there, her campus projects including a major branding initiative for the University of Cincinnati and producing direct mail and collateral pieces for the University of Virginia Medical Center. She has also served as director of marketing at The Carle Foundation, a marketing agency, and oversaw marketing projects for the Southern Illinois School of Medicine.

Education

Ms. Murphy received her MBA from the University of Illinois at Springfield. 

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